OTT

According to Statista, sales by OTT platforms and streaming providers will globally see 11% growth. eMarketer estimates nearly half of the video ads served on video platforms. The most significant chunk of this ad spend happens on YouTube. Marketers report videos to have the best ROI and help in getting better customer retention rates. With videos having the highest penetration rate, you should not miss the opportunity to monetize them. As technology is evolving, the methods of online video monetization have increased. Implementing the right video monetization strategy will maximize the revenue and make the most out of your video…